06 · 19 · 17

15th FICM Spot: Let’s waltz

It is with great joy that we present the spot for the 15th Morelia International Film Festival (FICM). The image of this edition of the festival, designed by Rodrigo Toledo, is a direct and straightforward representation of a Mexican tradition: the quinceañera celebration.

Thus, the spot for the 15th FICM, which was created by the same designer, shows the most emblematic elements of this anniversary: a quinceañera on the cake, dry ice, a romantic waltz and even a limousine.

The illustration is inspired indirectly and freely in the work of Mexican artists of the first half of the 20th century, particularly in the work of Miguel Covarrubias. The music is by Víctor Hernández Stumpfhauser, originally from Morelia, who musicalizes the FICM spot for the third consecutive year.

We present the 15th FICM spot below.